After disabling the AI crap google forces on you, I was looking for a way to help organize my mail. Found Simplify Gmail. Makes for a nice change to the default gmail presentation and well-worth the reasonable annual fee.

This is phenomenal. Makes GMail so much nicer looking and acting (for only $.07/day). Bundles are just fantastic and really help with organizing my workflow. This software is really well done and the developer is very responsive. GMail is now (finally) a joy to use.

A must have for my Gmail

This is a truly excellent piece of software that transforms Gmail into something that is much more useful and pleasant to use than the vanilla version. It is worth every cent.

It is impressive that a motivated single developer can do so much better than a whole product team at Google. My only gripe with it is that it is still a web app rather than a full-blown email client.

Simplify saved my sanity. I appreciate it every day. Worth every penny to not have to deal with googles weird design decisions. I love the design choices in this add-on and I am a client for life. THANK YOU!!!!

Simplify Gmail is simply the best way to experience Gmail. If you've used it for more than two minutes and then switched it off, you can't believe the majority of Gmail users have to put up with its crappy UI. This is a gift to everybody lucky enough to discover it. Well worth 10X the money.

Can't live without it

Really looking forward to version 3 which is coming along nicely on Chrome. Hopefully we'll get an update soon. Absolutely worth the $

This is such a rad gmail experience. We have been deploying it in or organization and tell everyone we know to try it.

They continue to refine and add features.

Worth its value

Great add-on! It is worth supporting the developer for.